The development of learning achievemnt in real estate marketing planning course using flipped classroom moodel of undergraduate students

Shen Yan

Learning achievemnt

Marketing planning

Undergraduate students

Flipped Classroom Model

Curriculum and Instruction

The purposes of this study were 1) to develop of learning achievement in Real
Estate Marketing Planning course using Flipped Classroom Model of undergraduate students and 2) to compare students' learning achievement before and after the implementation Flipped Classroom Model. The simple group of this study consisted of 30 samples from the third-year engineering management program undergrad education of Shanghai Sanda University. The research instruments included 1) lesson plans and 2) learning achievement test. The assessment questions aim to assess six sub-variables within the dependent variable including: Remembering, Understanding, Applying, Analyzing, Evaluating, and Creating. The data were analyzed by mean, standard deviation and t-test for dependent sample.
The results revealed the followings:
1. The development of learning achievement in Real Estate Marketing Planning
course using Flipped Classroom Model which includes five steps: 1) Pre-lesson
Preparation, 2) Identify the problem, 3) independent exploration, 4) collaborative communication, 5) Presentation of Results. This model can improve undergraduate students' learning achievement, achieving the research objectives.
2. The comparing students' learning achievement before and after teaching with the flipped classroom model, the average score of undergraduate students in pre-class assessments was 60 of full score 100 , and in post-class assessments, it was 68. The post-class assessment scores were significantly higher than pre-class assessment scores at a statistical significance level of .01. This aligns with the research hypothesis.

Keywords: Flipped Classroom Model, Learning achievement, Undergraduate
students

Bansomdejchaopraya Rajabhat University. Office of Academic Resources and Information Technology

Phatchareephorn Bangkheow

Phenporn Thongkamsuk

2023

2024-10-28

2024-10-28

2024-10-28

thesis

application/pdf

TH 378.1 Y21D 2023

eng

Bansomdejchaopraya Rajabhat University

Master of Education

Master's degree

Curriculum and Instruction

Bansomdejchaopraya Rajabhat University